Great solutions start with a deep understanding of the right problem. Problem Discovery Workshop is an interactive, customer-centric validation session hosted by KIT FORGE at the Karlsruhe Institute of Technology (KIT). Designed for students, researchers, and prospective founders, this compact workshop teaches you how to systematically uncover, analyze, and validate the real needs and challenges of your target audience—moving beyond mere assumptions to build products that genuinely solve real-world pain points.
Rather than jumping straight to solution design, the workshop focuses on customer discovery techniques. You will learn structured frameworks for gathering authentic feedback, conducting insightful interviews, and interpreting responses to ensure you build a venture rooted in proven market demand.
Workshop structure & elements
- Customer pain-point & need mapping: Practical tools for identifying genuine user frustrations, mapping customer journeys, and distinguishing between perceived wishes and actual problems.
- Effective customer interviewing: Hands-on training on asking un-biased questions (e.g., The Mom Test principles), avoiding leading prompts, and extracting honest, actionable insights.
- Feedback evaluation & solution derivation: Structured framework for analyzing qualitative interview data, recognizing recurring patterns, and translating user feedback into clear product requirements.
Have questions or interested? Get in touch!
